Tony Shockey Named Regional Sales Manager for Dytran Instruments, Inc.




Dytran Instruments, Inc. ( a leading manufacturer of piezoelectric and VC MEMS accelerometers, dynamic force and pressure sensors, cables, and associated electronics, is pleased to announce that Tony Shockey has been named their newest Regional Sales Manager. Tony will be responsible for the western region of the United States and Latin America.
Tony comes to Dytran with years of experience in accelerometer and sensors sales from his careers at Fluke and Sherborne. At Sherborne, he was responsible for sales across the Americas, including management of the entire U.A. rep sales force. Tony is a highly motivated sales and technical professional who is driven to exceed his sales goals. He also has extensive experience as a presenter and technical trainer/writer in the industrial market space, including the creation of promotional videos and application notes.
As Regional Sales Manager, Tony will oversee territory sales and/or services in the western region of the US and Latin America. He will coordinate with a network of sales representatives and distributors to reach customers in a variety of industries. Tony will also work with other internal departments to help drive the production of new products that will set Dytran apart from the competition.
Director of Sales Kevin Westhora is looking forward to working with Tony. He says, “I am very excited to have Tony on our team to leverage his leadership skills to grow our sales in the western territory and Latin America. I am eager to have him execute strategic plans for each rep and distributor, working with them to identify target accounts and coming up with the actions to penetrate and grow those accounts.”